Occurred on December 30, 2019 / Los Angeles, California, USA
Info from Licensor: "Devon is an artist and good friend who just quit his sales job to pursue art full time. The problem was, without any credibility, Devon couldn't get his art into galleries, making it practically impossible to make a living as an artist.
We decided to do the craziest thing we could think of to get Devon on the map: sneak his art into LA's most famous museum, the LACMA. This 'reverse heist' turned out to be incredibly lucrative. After the video received over 5,000,000+ views on TikTok, Devon has begun to receive notoriety in the art community. He's now a bonafide artist, creating art full time in his studio."